Antony Upward

Flourishing Business - Earth Diversity Community

Saving Ourselves or Saving the World – Starting a Necessary Conversation

Earth Day… Get’s it Backwards As Earth Day 2022 fades into the distance, it is worth recalling that on that day we were once again exhorted to save the world, save the planet, save the earth, save the whale, save the forests, protect the environment, and so on.  And these are noble objectives.  And we

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Flourishing Business

Six Reasons for Enterprises to Aim-to-Flourish

So why would entrepreneurs and leaders of established enterprises want to adopt goal of aiming-to-flourish as the core of their business’s purpose? (Sometimes, called a vision statement, or a statement of why).  Why would a business want to adopt sustainable flourishing as their practical definition of sustainability, rather than sustainable development or some other definition

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Why Flourishing

Why Flourishing?

What Should the Purpose of My Business Be? If you ask me “What should the purpose of my enterprise be?”, if we’ve never talked before, I’d reply that your purpose should be realizing “true sustainability”.  By this I mean sustainability: I believe that choosing true sustainability as the purpose of all organizations is the only

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